Example studies
Each example is a complete study on a synthetic audience: the decision that was tested, who reacted, what the findings were and the quotations that support them. They are the clearest way to see what you get back.
How to read them
Start with the decision-readiness verdict and the key findings, then read the segment reactions and the evidence. Synthetic audiences, directional results: never presented as polling, never a prediction of what people will do.